Work

We create innovative, award-winning work for a lively and diverse range of clients. Focusing more on ideas than channels, we have a passion for innovation, for pushing both creative and business boundaries, and most of all, for helping our clients genuinely transform their businesses.

BAIC BJEV EC180 Conference

2017-1-18, TBA

Client: BAIC BJEV

Location: Beijing

The Concept

A conference about BAIC BJEV EC180 which seen as the key of annual sales of 170,000 was successfully held at Beijing Kuangou conference center on January 18th 2017. The Story BAIC BJEV EC180 conference successfully held at Beijing Kuangou conference center on January 18th 2017. About 500 dealers, media, value chain partner present. BAIC BJEV proposed China's new energy vehicles, "consumption 3.0 era" issues, the industry will enter the market-driven era, and under this background EC180 is the masterpiece. It is seen as the key of annual sales of 170,000, and will focus on reflecting the essence of BAIC BJEV’s experiential marketing, and bring the ultimate experience of the brand for consumers. With the introduction of EC180, BAIC BJEV ‘s product line will be more full, meanwhile with ARCFOX together to form a double brand strategy, and will continue to explore the brand to break up.

The Reaction

TBA team provided the plan and executive for this event, including activity building, event management, public relations and other services, successfully showing the advanced technology and strong strength on new energy vehicle of Baic Group, transmitting a brand concept that BAIC BJEV is more powerful than imagined for the consumers from the "more secure" "more economical" and "more easy to drive" and other aspects.

The Numbers

About 500 dealers, media, value chain partner present.

SNAPSHOT

ICP备案号:沪ICP备16018123号-3